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Watch: Peak in retail
By Mylo Portas on 26/09/18 11:11
"The time for artificial intelligence is now, and all retailers have the data that they need to power AI. You might have read it in the papers, but trust me - it's not all doom and gloom for ...
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Retail: Summer sales signal start of swing to online
By Mylo Portas on 21/09/18 10:43
The newly released retail sales figures from the Office of National Statistics (ONS) make for familiar reading, not so much for the figures themselves, but for the for underlying factors at play.
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Attention all retailers: your future is data
By Mylo Portas on 28/08/18 10:12
There’s more value locked inside your company’s data than you realise - and you can use it to help your business grow faster than you think is possible. That’s your existing data. Data you may not ...
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Traditional B2C segmentation is a myth
By Praneet Chandra on 15/08/18 11:49
Talk with two “male, single, thirty-year-olds living in Manchester ” and you may find their preferences to be shockingly different. Small details like their work profile, neighbourhood or time of ...
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UK retail: The state of the nation
By Richard Potter on 11/07/18 15:08
Here at Peak, we’ve found ourselves working with more and more retailers since we launched our AI service back in September 2016. We’ve been at the forefront of AI adoption from that point onwards, ...
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AI: Driving the new retail revolution
By Richard Potter on 23/05/18 17:12
What was once the stuff of science fiction, artificial intelligence is transforming the business landscape as we know it. And it’s growing as insights-driven businesses grow eight times faster than ...
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10 quotes about AI and retail (by people who know a thing or two about AI and retail)
By Jon Taylor on 06/04/18 15:17
For those of you who read our previous blog - "Retail's biggest challenges (and why AI is the answer)" - you're probably pretty clear on our stance on using artificial intelligence to drive results ...
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Retail's biggest challenges (and why AI is the answer)
By Jon Taylor on 19/03/18 14:42
At first glance, you could be forgiven for thinking that the retail industry hasn’t enjoyed the best start to 2018. The unfortunate plights of Toys R Us, Maplin et al have dominated the headlines in ...
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Welcome to the weird and wonderful world of consumer behaviour
By Kaylea Haynes on 18/01/18 11:29
At times, it can feel like consumers will say one thing and do another. That’s because, every now and then, that’s exactly what they do. A few years ago, Quartz published a piece declaring that ...
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Customer acquisition: target the best, come back for the rest
By Richard Ferrar on 21/11/17 09:00
US merchant John Wanamaker is considered by some to have been something of a marketing pioneer and is credited with the phrase: “Half the money I spend on advertising is wasted; the trouble is I ...
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